About Us
Mission
To develop disciplined, purpose-driven individuals, athletes and beyond, through faith-based sports and fitness training that strengthens the body, sharpens the mind, and transforms the heart.
We equip young people and adults with the tools to rise, through scout readiness, conflict resolution, leadership, and mental toughness. At
High Demand, we train every person to live, lead, and give at the highest level of their God-given ability.
Live High Demand. Give High Demand. Think High Demand.
Vision
To be the premier faith-centered training academy where individuals of all ages are empowered to reach their fullest potential physically, mentally, and spiritually becoming leaders who impact their communities with integrity, resilience, and purpose.
Core Values — HIGH DEMAND
H — Honor
We honor God above all, grounding our actions in faith, integrity, and respect for others.
I — Integrity
We commit to honesty, transparency, and accountability in every aspect of our training and relationships.
G — Growth
We pursue continuous spiritual, mental, and physical growth to reach our fullest potential.
H — Humility
We lead with humility and servant hearts, putting others before ourselves.
D — Discipline
We cultivate consistent habits of excellence and perseverance to overcome all challenges.
E — Excellence
We strive to perform at the highest standard in body, mind, and spirit.
M — Mindfulness
We sharpen mental toughness and self-awareness to remain focused and resilient.
A — Accountability
We hold ourselves and each other responsible to live and lead with purpose and commitment.
N — Nurture
We foster a supportive community that encourages growth, healing, and connection.
D — Determination
We boldly pursue our God-given calling with courage and unwavering determination.
Why High Demand Training?
Because today’s athletes, youth, and families need more than just training they need transformation. Founded by NFL veteran Rodney Smith,backed by Coach Smith,&Coach Tank HD builds the whole person through faith-based coaching, scout prep, discipline, leadership, and life skills. Live High Demand. Become unstoppable.
